LIVING SOCIAL SONIC BRANDING
PROJECT
Original music composition for a branded content campaign celebrating Washington, DC through the iconic sounds of the Metro transit system.
CLIENT
LivingSocial
SERVICES PROVIDED
Custom Music • Sonic Branding • Field Recording Integration • Branded Content Audio • Music Production
DESCRIPTION
Commissioned by LivingSocial to create an original composition inspired by the everyday sounds of Washington, DC's Metro system. Blending authentic transit recordings with contemporary music production, the project transformed familiar regional soundscapes into a distinctive musical work celebrating the culture, energy, and identity of the nation's capital. The resulting piece served as a creative centerpiece for the campaign, demonstrating how custom audio and sonic branding can strengthen regional storytelling and deepen audience connection through branded content.